Dirk is the Group Chief Commercial and Innovation Officer with more than 15 years of experience in packaging industry. During this time, he has held several leadership positions in both commercial and operational roles.

Before Dirk joined the GZI family, he was the General Manager of Benelux and Scandinavia for a leading global can maker. Previous to this role, Dirk has fulfilled several commercial roles being responsible for both global key customers and regional customers. In these roles, he has worked with customers to drive growth with a strong partnership approach that drives value through delivery of new business projects, innovative solutions and increasingly a focus on sustainability programs.

Dirk has a degree in Strategic Management at IVA Business School and specialised in Lean Management and Marketing.